- Reposition a product ( )
- Marketing a product( )
- Scheduling production( )
- Modifying plant and equipment( )
- Raising money and paying debt( )
A. Action steps include:
Research the competitive environment in the Courier
Display the Marketing worksheet
Enter decisions for Price, Promotion and Sales Budgets
Observe the decision impact upon the computer’s forecast
Develop a worst case estimate for demand
Enter your worst case estimate for in the sales forecast
Save the decisions
B. Action steps include:
Estimate a best case for demand for each product this year
Display the Production worksheet
Observe existing inventory
Schedule production to meet best case demand less existing inventory
Save the decisions
C. Action steps include:
Examine the proforma Income Statement
Examine the proforma Balance Sheet
Display the Finance worksheet
Issue or repurchase stock as required
Issue or repay bonds as required
Issue short term debt as required
Issue a dividend as required
Save the decisions
D. Action steps include:
Estimate peak demand for each product for this year and next year
Examine unit costs and margins
Display the Production worksheet
Increase or decrease capacity as required
Increase automation as required
Observe the net cost of the investment
Display the Finance worksheet
Fund the investment with a mix of stock issues, bond issues, and depreciation
Save the decisions
E. Action steps include:
Research current customer buying criteria in the Courier
Display the R&D worksheet
Adjust Performance, Size, MTBF
Observe impacts upon Age, material cost, and completion dates
Save the decisions
F. Action steps include:
Research the opportunity in the segment in the Courier
Select appropriate product attributes – Performance, Size, MTBF
Display the R&D worksheet.
Enter the product attributes
Note the R&D completion date
Display the Production worksheet
Order capacity and automation (optionally, wait a year)
Display the Finance worksheet
Fund the plant with stock and bond issues
Save the decisions
- Inventing a new product
Incoming search terms:
- reposition a product action steps (89)
- For each of the six basic tactics select the set of action steps (A to F) that describe the tactic (68)
- Research the opportunity in the segment in the Courier (18)
- estimate peak demand for each product for this year and next year examine unit costs and margins display the production worksheet increase or decrease capacity as required increase automation as required observe the net cost of the investment display the (16)
- action steps for repositioning a product (16)
- A Action steps include: Examine the proforma Income Statement Examine the proforma Balance Sheet Display the Finance worksheet Issue or repurchase stock as required Issue or repay bonds as required Issue short term debt as required Issue a dividend as req (15)
- estimate a best case for demand for each product this year display the production worksheet observe existing inventory schedule production to meet best case demand less existing inventory save the decisions (14)
- Estimate peak demand for each product for this year and next year (14)
- Research current customer buying criteria in the Courier Display the R&D worksheet Adjust Performance Size MTBF Observe impacts upon Age material cost and completion dates Save the decisions (13)
- A Action steps include: Estimate peak demand for each product for this year and next year Examine unit costs and margins Display the Production worksheet Increase or decrease capacity as required Increase automation as required Observe the net cost of the (11)
- research the competitive environment in the courier display the marketing worksheet enter decisions for price promotion and sales budgets observe the decision impact upon the computer\s forecast develop a worst case estimate for demand enter your worst ca (10)
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- action steps include: estimate peak demand for each product for this year and next year examine unit costs and margins display the production worksheet (1)
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